Custom Pre-Roll Labels

The first thing your pre-roll customers sees is not the pre-rolled cone you carefully packed with your finest flower, it's the packaging that it comes in.

And with consumers telling us that brand is the most important thing they look for in pre-rolls after price and potency, making sure that your brand's logo and messaging come across is absolutely critical to success.

The best, most cost-effective way to ensure that your brand stands out is with custom pre-roll labeling for your packaging, designed with intention to build brand recognition and provide space for not only your messaging but all of the compliance info required in your market and fit perfectly onto the packaging of your choice.

From custom pre-roll label sizes to premium custom pre-roll label finishes to pre-roll label application service, the Pre-Roll Experts are here to help you and your brand design exactly the label you want.

Why Custom Pre-Roll Labels

When launching or scaling your pre-roll line, one of the primary keys is defining what sets your brand apart from the others, what makes your brand special and worth selecting from a shelf full of similar products.

And these are decisions consumers make with just a simple glance. A custom label, which can be applied to your pre-roll packaging as well as any other packaging, helps consumers immediately identify your product or line, even across multiple formats.

Plus, because custom pre-roll labels can be used on various types of packaging, including plastic-pop-top "doob tubes," glass pre-roll tubes, jars, pre-roll multi-packs or even mylar bags, a single, well-designed custom label is often the cheapest and most flexible way to brand your entire product line.

What Makes a Good Custom Pre-Roll Label?

Not all custom pre-roll labels are created equal. And a poorly designed or poorly applied label that is peeling or crooked certainly tells consumers something about your brand, just maybe not what you were hoping it would say.

Material Matters

We print our custom labels on high-quality BOPP (biaxially oriented polypropylene) material with an ultra-strong adhesive meant for round containers in oily environments. BOPP material is a durable, water-resistant material that's perfect for environments like cannabis production, where workers have sticky fingers covered in oils that the labels can absorb.

This is especially important with joint tubes, because if you order custom labels on cheap materials with weak adhesives, your labels will start peeling off and make your pre-roll look cheap and cause consumers to reach for a more professional-looking pre-roll.

Stick With Good Adhesives

While the material used for your custom pre-roll labels is important, the adhesive you use to stick it to your pre-roll packaging is equally critical, if not more so.

The tight radius of a pre-roll tube creates unique stress on any label. Standard adhesives simply aren't strong enough for round, small-diameter containers, such as a pre-roll tubes – especially in a cannabis production setting. A purpose-formulated, ultra-strong adhesive ensures labels stay put from production to store shelves and beyond.

Attention to Detail

The problem with standard labels is that standard pre-roll tubes have a unique shape that has to be taken into consideration. Pre-roll tubes generally have a slight taper, meaning they are more narrow at the bottom than the top. If you apply a standard, rectangular label to that shape, it will look uneven and potentially even overlap.

By creating a custom pre-roll label, this is not a problem as die-lines can be designed to match perfectly on any shaped pre-roll packaging. Our Pre-Roll Expert Design Team ensures die-lines are custom tailored to perfectly fit our various pre-roll tube styles and our materials are of the highest quality, ensuring a beautiful print and perfect application on the pre roll tube.

Finish Options

By customizing your pre-roll labels, you can choose the finish that best suits your brand and your needs, including options to help you stand out, such as glossy finishes, matte finishes, metallic foil or UV Touch.

Full-color CMYK printing is standard, but the right finish is what takes a label – and a brand – from functional to unforgettable. Options include:

• Gloss – vibrant, high-contrast, great for bold color palettes;
• Matte – sophisticated, soft-touch feel, popular for premium and minimalist brands;
• Metallic foil (gold, silver and more) – for luxury positioning or limited editions;
• Spot UV – selective high-gloss coating over specific design elements for visual pop; and
• Thermal coating – allows variable data like batch numbers, strain names or barcodes to be printed directly onto the label during production.

When paired with our wide array of colored pre-roll tubes and cap options, the possibilities for customizing your pre-roll packaging are practically endless.

Custom Pre-Roll Label Sizing

At Custom Cones USA we offer both standard-size custom pre-roll labels and custom sizing and die cuts, so you can control every aspect of your messaging and branding.

We have standard, blank labels designed to fit on each of our pre-roll packing products. They can be customized with whatever logos and messaging you want, in your choice of colors, including premium upgrades like spot UV or gold foil printing. Because they are optimized for our packaging products, such as our plastic pop-top "doob tubes" or glass pre-roll tubes, even wide and extra wide options are ready to be printed for pre-roll multi-packs.

We have pre-roll labels ready to be customized for the following sizes:

• 90mm tubes – compact labels for smaller pre-rolls, such as 70mm "dogwalker" cones and 84mm half-gram pre-rolled cones;
• 98–100mm tubes – standard labels for 98mm 3/4-gram pre-rolls;
• 110–116mm tubes – mid-length labels for popular king-size formats like 109mm pre-rolled cones;
• 116–120mm tubes – full-size labels for 1-gram king cones and larger; and
• Wide and extra-wide tube labels – for thicker blunt-style tubes and multi-preroll multi-packs

We also offer the ability to fully customize any size label, with any die line shape you want to create.

Custom Pre-Roll Label Design and Lead Time

Creating a custom pre-roll label is a simple 3-step process that can be shepherded by our Pre-Roll Expert Design Team.

Our Design Team is ready to work with you to create exactly the custom pre-roll label you are looking for, from the shape to the die-lines to logos, messaging, colors and enhancements, and even application, Custom Cones USA is your one-stop-shop for creating the custom pre-roll labels you need to help your products stand out on crowded dispensary shelves.

First, we design your custom pre-roll label. Whether you choose a standard label or a custom size and whether you know exactly what you want on your pre-roll packaging or just have a vague idea for a logo, our design team will work with you to create the perfect custom pre-roll label for your packaging.

Once designed, we work with you to review the design and shape, with multiple opportunities to adjust or correct any part of it that is not the way you envision it. We share the designs with you digitally, over email, or we can arrange to have physical samples sent to you and your team for review. We even test any QR codes during production to make sure they work.

Finally, once the design for your custom pre-roll label is complete and reviewed, we set the die lines and send them to production. Our state-of-the-art printers make sure the physical packaging looks exactly as it did in the designs with no surprises. The goal is to deliver what you need in a timely fashion so you can get your products to market.

Once completed, your custom pre-roll labels can be shipped to you for application at your facility. We offer two different labeling machines that will easily apply your custom pre-roll labels to your packaging.

However, Custom Cones USA also offers premium label application services on all of our packaging, so your pre-roll packaging arrives with your custom pre-roll label in place and ready to be packed with your high-quality pre-roll products.

We also always send your custom-labeled packaging uncapped or open and ready-to-fill, so employees don't have to add an extra step, speeding the whole pre-roll packaging process.

Lead time for custom pre-roll labels is typically 4–5 weeks from design approval to delivery. All labels are produced in the USA.

Are There Other Options for Custom Pre-Roll Labels?

Though the primary use for custom pre-roll labels are on pre-roll tubes, the right design can be used on multiple types of pre-roll packaging, saving money and reducing supplier complications.

Custom pre-roll labels can also be used for larger, multi-pack packaging, such as unbranded push packs, slider boxes, snap packs, jars and mylar bags.

You can even split your custom pre-roll labels order into multiple designs, but all requests will need to be custom quoted.

Final Thoughts on Custom Pre-Roll Labels

Custom pre-roll labels are the entry point for professional pre-roll branding. And in the modern cannabis world, where more than 3,200 different pre-roll brands are competing for the same dollars, they're not just a nice touch; custom pre-roll labels are vital for success.

Custom labels are affordable, flexible and effective across a wide range of packaging types. The difference between a brand that looks established and one that looks improvised often comes down to the label: the material, the adhesive, the taper match and the finish.

And that matters, with more customers choosing pre-rolls based on brand.

Done right, a custom pre-roll label turns a plain pop-top tube into a 360-degree billboard for your brand. Contact the Pre-Roll Experts today to learn how our design team can help take your pre-roll line to the next level.